SOTARA
New Service: Anonymé by Sotara

Protect your pupils.
Before term begins.

Professional face anonymisation for school websites. Batch process hundreds of images in days, fully GDPR compliant. No technical knowledge needed.

In response to UK Online Harms Early Warning Working Group guidance, schools are advised to ensure images of children and young people on websites do not contain identifiable facial information that could be used to harm individuals.

GDPR CompliantAdvanced ProcessingBatch ProcessingUK BasedNo Technical SetupFast Turnaround
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New Guidance From the UK Online Harms Early Warning Working Group

Developed with the NSPCC, Internet Watch Foundation, National Crime Agency CEOP, and Welsh Government, new guidance advises education settings to ensure images of children and young people do not contain identifiable facial information. Schools are encouraged to consider protective software solutions to reduce the risk of unauthorised alteration or misuse of student imagery, including digital manipulation and nudification tools that can create child sexual abuse material from innocent school photos.


What Anonymé Does

Your school photos.
Safer, instantly.

Anonymé replaces the faces of children in your existing school photos with completely different, realistic but entirely fictional faces, so your images remain natural and usable while eliminating the risk of identity-based harm or digital manipulation.

Professional Results, GDPR Compliant

Identifiable faces are replaced, not blurred or pixelated, producing natural, professional-looking results that meet UK GDPR requirements.

Batch Processing at Scale

Whether you have 10 images or 1,000, Anonymé processes your entire library automatically. No manual editing, no per-image clicking.

Tailored to Your Needs

Pupils only or all individuals, file size matching for seamless website replacement, adapted to any combination of specifications you require.

Secure Transfer, No Retention

Images sent via encrypted transfer. Children's faces are anonymised locally before any third-party processing. Images are never retained, trained on, or shared.


See The Difference

Natural results.
Unidentifiable faces.

Anonymé replaces each child’s face with a completely different fictional person, matched for expression, scale and lighting, so the image looks entirely natural while protecting every child’s identity.

Primary School · Ages 5–11

Drag the handle left or right to compare before & after

School photo before face anonymisation, pupil faces identifiable
Before
School photo after Anonymé face anonymisation, GDPR compliant
After
Drag to compare

Original

Anonymised

Secondary School · Ages 11–18

Drag the handle left or right to compare before & after

School photo before face anonymisation, pupil faces identifiable
Before
School photo after Anonymé face anonymisation, GDPR compliant
After
Drag to compare

Original

Anonymised

Real before and after results from school photography


Tailored Service

We adapt to
your requirements.

Every school is different. Anonymé can be configured to match your exact specifications, from what we process, to how the images are returned.

Processing Scope

Pupils Only

We anonymise children's faces only, leaving staff and adult faces completely unchanged, ideal for class photos featuring teachers.

Processing Scope

All Individuals

All faces in every image are anonymised, the strongest option for schools requiring complete face removal from public-facing content.

File Handling

File Size Matching

Processed images are compressed to match your original file sizes, ensuring seamless drop-in replacement on your website.

Full Service

Website Upload

We handle extracting images from your website and uploading the anonymised versions back, end to end, nothing for you to do. From £200.


Pricing

Simple, transparent
pricing for schools.

Priced by school size so you can self-select your tier instantly. One-time fee for your initial website clean-up, with discounted annual refresh rates available.

🎉

Special Introductory Offer

These prices are exclusively available to schools that sign up during our launch period. Enquire now to lock in your rate before prices increase.

Launch Pricing

Limited availability

Foundation

Starter

Small Primary · up to 150 pupils

Intro Price

£299

exc. VAT

Up to 25 images processed

  • Batch face anonymisation
  • Pupils only or all individuals
  • File size matched to originals
  • Secure encrypted transfer
  • +GDPR audit trail folder +£99
  • +Website upload from +£200
Get Started →

Standard

Primary

Primary · 151–300 pupils

Intro Price

£449

exc. VAT

Up to 75 images processed

  • Batch face anonymisation
  • Pupils only or all individuals
  • File size matched to originals
  • Secure encrypted transfer
  • +GDPR audit trail folder +£99
  • +Website upload from +£200
Get Started →

Most Popular

Professional

Large Primary / Small Secondary

Intro Price

£649

exc. VAT

Up to 150 images processed

  • Batch face anonymisation
  • Pupils only or all individuals
  • File size matched to originals
  • Secure encrypted transfer
  • GDPR audit trail folder included
  • +Website upload from +£200
Get Started →

Enterprise

Secondary

Secondary / Academy

Intro Price

£999

exc. VAT

Up to 300 images processed

  • Batch face anonymisation
  • Pupils only or all individuals
  • File size matched to originals
  • Secure encrypted transfer
  • GDPR audit trail folder included
  • +Website upload from +£200
Get Started →
Multi-Academy Trust POA

Multiple schools processed under one agreement. Contact us for a tailored quote.

Annual Refresh 50% of tier

New starters, leavers and updated photos processed each September.

GDPR Audit Trail Folder +£99exc. VAT

Pre-processed images showing exactly what was transmitted, documented evidence of GDPR compliance. Free at Professional and above.

Website Upload Service from +£200exc. VAT

We extract, replace and re-upload all images to your website. Price depends on website complexity.

All prices shown exclude VAT.


Data & Security

How we handle
your data.

Schools trust us with photographs of children. We take that responsibility seriously. here is exactly what happens to your images from the moment you send them to the moment your order is complete.

Encrypted in transit and at rest

All images are transmitted over TLS and stored with AES-256 encryption. No image is ever accessible via a public URL.

Deleted within 30 days

Both your original images and the processed outputs are permanently deleted from our systems within 30 days of order completion. No copies are retained.

UK data storage only

Your images never leave the United Kingdom. All processing and storage takes place on AWS infrastructure in London (eu-west-2).

Never used for model training

Your images are processed to fulfil your order and nothing else. They are never used to train, fine-tune, or evaluate any model, ours or anyone else's.

You remain data controller

Your school is the data controller for all pupil images. Sotara acts solely as a data processor under your instruction, as documented in our Data Processing Agreement.

Full GDPR audit trail available

Opt in to our GDPR Audit Trail Folder to receive documented evidence of what was transmitted, processed and deleted, ready for any ICO inspection or parental query.

Need our Data Processing Agreement?

A signed DPA is provided to every school before processing begins. Your DPO can request it at any point, simply ask when you enquire and we will include it with your quote.

Request a DPA →

Guidance & Advisory

Common questions
from schools.

We know schools have questions about consent, GDPR and how anonymisation fits their existing policies. Here are the questions we hear most often.

Important

We have parental consent for some children’s images, do they still need anonymising?

Our advice, supported by the UK Online Harms Early Warning Working Group guidance, is to anonymise all children’s faces regardless of consent status. Consent does not eliminate the safeguarding risk , any identifiable image of a child on a public website can be scraped and manipulated by digital tools regardless of whether a parent has consented to its use.

Anonymising all children consistently also removes the need to match consent records to individual photos, making the process significantly faster, simpler and more robust, and removes an administrative burden from your team.

From the UK Online Harms Early Warning Working Group guidance:

“Consider whether children and young people’s images are required at all, or whether using imagery without children and young people’s faces can still achieve your objectives. Schools are encouraged to consider protective software solutions to reduce the risk of unauthorised alteration or misuse of student imagery.”

Does GDPR require us to do this?

UK GDPR treats facial images of children as personal data. The guidance from the UK Online Harms Early Warning Working Group, developed with the NSPCC, Internet Watch Foundation and National Crime Agency CEOP, advises schools to ensure images do not contain identifiable facial information. Anonymisation supports your compliance with data minimisation and storage limitation obligations under UK GDPR.

What happens to staff and adult faces?

By default we offer a pupils-only option that leaves all adult faces completely unchanged. If you require all individuals anonymised we can do that too. Adult images are not shared with third parties without consent or where they are not already in the public domain.

What if an image is already on our website, is it too late?

No, it's not too late, but it is urgent. The guidance recommends removing or replacing identifiable images as soon as possible. Anonymé can process your existing website images and return them with the same filenames so they replace the originals seamlessly. We also offer a full-service option where we handle extraction and re-upload on your behalf.

Why Anonymé

Why choose a managed service over a DIY tool?

There are self-service tools available that allow schools to log in, upload images, review each result and download them individually. For some schools that works well. But for many Headteachers and Business Managers, adding another system to learn is the last thing they need.

Anonymé is different. There is no platform to learn, no dashboard to navigate and no decisions to make per image. You send us a folder, we handle everything, we send it back. That is the entire process.

DIY Self-Service Tool

  • Requires staff to log in and learn a new platform
  • Each image reviewed and approved individually
  • School still responsible for replacing images on website
  • No documented audit trail of what was transmitted
  • Annual subscription adds to ongoing costs

Anonymé Managed Service

  • No platform, no logins, no training needed
  • Entire batch processed automatically
  • Optional website upload, fully end-to-end
  • GDPR audit trail folder provided as standard
  • One-time fee, no ongoing subscription

Both approaches achieve face anonymisation. The question is whether your team has the time and capacity to manage it themselves, or whether you’d rather it was simply done for you.


How It Works

Three simple steps.
Days, not weeks.

You don’t need any technical knowledge. We handle everything, you just provide your images and confirm your requirements.

1

Send Us Your Images

Provide your images via our secure encrypted web transfer. Simply upload the folder of photos you need processed and tell us your requirements.

2

We Process Them

Anonymé processes every image to your specifications, pupils only or all faces, file size matching, and any other requirements you've specified.

3

We Return Them

Your anonymised images are returned via the same secure transfer, with the same filenames, ready to replace your originals immediately.

💡 Full-Service Option Available

If you’d like us to handle image extraction from your website and uploading the anonymised versions back, we can provide this as an end-to-end service. Just let us know when you book.


🍂 Book now for Autumn term readiness

Protect your pupils before
the new term begins.

Depending on volume, processing typically takes a few days. Book now to ensure your website and all other images are anonymised before September.

Book the Service

Typical turnaround: a few days · No technical setup required · UK-based service


Book Now

Get started
with Anonymé.

Fill in the form below and we’ll be in touch within one working day to confirm your requirements and get you set up with secure file transfer.